Nestlé suspends the sale of more of its brands in Russia but will keep providing “essential foods” amid calls for the firm to withdraw

admin

Nestlé will remove some brands from Russia, but will keep supplying “essential food” there, the company said on Wednesday.The brands the company is withdrawing from Russia include KitKat candy bars and milkshake brand, Nesquik.The announcement comes as Nestlé faces pressure to suspend its Russia operations.Sign up for our weekday newsletter, packed with original analysis, news, and trends — delivered right to your inbox.Loading Something is loading.

Email address By clicking ‘Sign up’, you agree to receive marketing emails from Insider as well as other partner offers and accept our Terms of Service and Privacy Policy .Swiss food giant Nestlé said it will suspend the sale of more of its brands in Russia but will continue supplying essential items, despite calls for the firm to shutter its operations there completely.

In a statement released on its website on Wednesday, Nestlé said it would withdraw brands including KitKat candy bars and Nesquik milkshake powder.The company said that it would focus on supplying “essential food” – such as infant food and medical nutrition – to Russia.

The announcement comes amid growing pressure on Nestlé to withdraw from Russia.

Other food and retail giants such as Starbucks, Coca-Cola, and Heineken have suspended operations in Russia in the weeks following the attack on Ukraine, leaving Nestlé as one of a small number of Western companies still operating there.

Ukrainian President Volodymyr Zelenskyy criticized the Swiss food giant for using “cheap PR” to defend its decision to continue business in Russia in an address posted to Telegram on Friday.Ukraine’s Prime Minister Denys Shmyhal tweeted on Thursday that he had spoken with Nestlé CEO Mark Schneider about the company’s continued business operations in Russia, claiming the CEO showed “no understanding.”

Nestlé defended its position on Wednesday, saying in its statement: “This approach is in line with our purpose and values.It upholds the principle of ensuring the basic right to food.”

“We have already halted non-essential imports and exports into and out of Russia, stopped all advertising, and suspended all capital investment in the country.Of course, we are fully complying with all international sanctions on Russia,” the statement said.The company added that it would donate any profits it makes in the country to humanitarian organizations.

Nestlé earlier this month halted shipments of products such as Nespresso coffee pods and San Pellegrino mineral water to Russia, Bloomberg reported.

Nestlé did not provide further details on any additional brands it would be suspending in Russia when asked by Insider.

Pressure on the food giant has also been mounting outside of government circles.Calls for a boycott of the brand are circulating online, including from the activist group, Anonymous.

The food retailer has six factories and employs more than 7,000 people in Russia.The company brought in $1.8 billion in revenue last year from Russia, which accounted for 2% of the company’s total revenue for 2021, according to Bloomberg.

Other brands are still doing business in Russia, including consumer goods giant Unilever.

The company — which owns food and hygiene brands such as Ben & Jerry’s and Dove — said on March 8 that it would suspend imports and exports in and out of Russia and investment in the region, but would continue to sell “essential food and hygiene products.”

Unilever did not immediately respond to a request for comment from Insider.

Meanwhile, French retail giant Leroy Merlin also continues to operate in Russia.The French firm’s Russia arm recently said it wanted to expand product variety at its stores after other foreign businesses left.

Leroy Merlin did not respond to Insider’s request for comment when approached on LinkedIn.

Sign up for notifications from Insider! Stay up to date with what you want to know.Subscribe to push notifications.

Leave a Reply

Your email address will not be published. Required fields are marked *

Next Post

Overcoming the C-Suite’s Distrust of AI

Get PDF Buy Copies Print Despite rising investments in artificial intelligence (AI) by today’s enterprises, trust in the insights delivered by AI can be a hit or a miss with the C-suite.Are executives just resisting a new, unknown, and still unproven technology, or their hesitancy is rooted in something deeper? […]

Subscribe US Now