Walmart Heirs Launching Their Own Woodstock With an Art and Music Festival – WSJ

Several family members behind retailing giant Walmart Inc .said Tuesday they are helping launch a new art and music festival in their hometown of Bentonville, Ark., in a bid to turn the city into a cultural destination.

The event, inspired by Texas’s Austin City Limits Festival, is called FORMAT (For Music + Art + Technology) and will take place the weekend of Sept.23.Performances will include bands such as Rüfüs Du Sol, Phoenix, The Flaming Lips and The War on Drugs alongside art performances and immersive pieces by visual artists, including Nick Cave, Pia Camil and Jacolby Satterwhite..