Honda and Sony Announce Plan to Start New EV Brand Together


imageWhat happens when an automaker like Honda teams up with a tech company like Sony to create a new brand of electric vehicles? The world could find out in the not-so-distant future as the two industry giants announced today that they will work together to jointly develop and sell new electric vehicles.While Honda and Sony are still in the process of negotiating the details of such a partnership, they said in a joint statement that the goal is to create the new company within the year.The ambitious plan is also said to include selling the newly formed brand’s first EV model by 2025.The new company has yet to be named­–Sonda or Hony mashups immediately come to mind–but the business plan is for it to handle the design, development, planning, and sales aspects.However, Honda will be charged with manufacturing the vehicles using its facilities.Sony is said to be responsible for building the platform for the mobility service.At the announcement today, Sony had its Vision-S prototype electric crossover from the CES technology show on display.

That, plus an earlier Vision-S 01 electric sedan, had already indicated Sony’s intention to enter the EV market in some capacity. Video: Sony, Honda team up to develop and sell electric vehicles (Reuters).

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Sony and Honda plan to make electric vehicles together - The Verge

Sony and Honda are planning to form a new company to design and sell electric vehicles together.The venture hasn’t been finalized just yet, but the two companies have signed a memorandum of understanding that states their intent.The as-yet unnamed new company is expected to be formed this year, with sales […]
Sony and Honda plan to make electric vehicles together – The Verge

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