Month: April 2022

Raise your hand if you’re excited to see more ads inside your favorite video games? I don’t see any hands.Well, bad news: A new report claims that Microsoft is building an advertising program to give “select brands” the ability to buy ads that will then appear in free-to-play Xbox games […]

Hideo Kojima Reassures Studio Independence Amid Sony Acquisition Rumors There was speculation that Kojima would join PlayStation Studios. Hideo Kojima says that Kojima Productions will stay independent, following rumors this week that it may have been bought by Sony. PlayStation Studios recently updated its first-party studios banner to include Sam […]

Microsoft is reportedly working on a program that will let brands showcase advertisements within free-to-play Xbox games, according to a report from Insider .Sources familiar with the situation told Insider that the ads wouldn’t disrupt gameplay and may appear on a billboard in a racing game, for example. It’s not […]

The Xbox Series X is sometimes a little easier to buy than Sony’s PlayStation 5, but that doesn’t mean it’s a simple endeavor.The good news is that Best Buy has a restock of the flagship Xbox Series X consoles for its usual price of $499.99 .The bad news is that […]

The first [Xbox](/category/xbox/) Series X revision has been reportedly leaked, but the incoming change is not a very major one.Throughout a console generation, console manufacturers tweak the design of their consoles with one goal in mind: reducing production cost.Like its competitors, Microsoft doesn’t make much money on hardware.In fact, for […]

Microsoft is building a program to let brands advertise in Xbox games.It is evaluating adtech partners to provide the technology for in-game ad placement.Sources expect this ability to go live by the third quarter.Microsoft wants to let advertisers place ads inside free-to-play Xbox games, and it is currently identifying adtech […]

I’ve spent much of the past few months watching depressing shonen anime in which a lot of people die.Needless to say, I’ve needed something lighthearted, adorable, and, most importantly, very funny.I was fully ready to welcome something like Spy x Family , a comedy-action anime about a spy who must […]

There have been several attempts to create Android-based game consoles, but none have really gone to plan.The Ouya , for example, was a high-profile Kickstarter success and a disastrous commercial flop .Nvidia’s streaming-focused Shield , meanwhile, evolved into a great streaming box but didn’t do much to make Android a […]