Apple’s massive new iPhone cameras are going to be a huge selling point (iPhone 13 Pro Max model …[+] shown Vs iPhone 12 Pro Max) Unbox Therapy
And, for a company of Apple’s unparalleled supply chain expertise, this is something of a shock.While the Global Chip Shortage has impacted most companies, Apple has coped far better than most and it has been primarily graphics card, games console and car makers which have been hit the worst.As anyone trying to buy an Xbox Series X or PlayStation 5 will attest.
More positively, Apple did say it still expected “strong double digit growth” for the September quarter, but anyone hoping to add to the company’s bottom line by buying a new iPhone 13 looks set for a fight.
As gamers have found in the console space, limited supply attracts professional scalpers which only exacerbates the problem and drives prices through the roof.
There’s a lot to like about the iPhone 13 lineup, including their smaller notch , supersized rear cameras (with extreme image stabilization ), cutting edge A15 chipset , next-generation 5G and – for Pro models – 120Hz ProMotion displays .That said, the first iPhone 14 leaks have already revealed that Apple will address several shortcomings next year.
Consequently, the decision whether to (try and) upgrade this year is likely to prove tougher than normal.Especially with 2021 increasingly looking like an iPhone S year .